New online digital storage ‘Ecosystem’ to rival iTunes?
September 15th, 2008 / No Comments » / by Chris
Neowin.net - Where unprofessional journalism looks better
A consortium of media companies including Alcatel-Lucent, Best Buy, Cisco, Comcast, Fox, HP, Intel, Lions Gate, Microsoft, NBC Universal, Paramount Pictures, Philips, Sony, Toshiba, VeriSign and Warner Bros plan to create a digital video ‘ecosystem’. This new digital framework, essentially an online virtual storage library containing a digital rights locker, would be in direct contrast to Apple’s iTunes vendor-based model. The consortium will call itself Digital Entertainment Content Ecosystem (or DECE) and their goal is to create an “uniform digital media experience”. More specifically, it would give the media producers more control over the media rather than leaving that in the domain of online retailers like Apple.
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